Friday, June 03, 2016
Friday, April 29, 2016
We Spoke Dutch
Sunday, December 30, 2012
100 Years Ago - part 6
Belleville Day 1912
We are told of four highly regarded public elementary schools plus a high school department (located in School No. 3 in 1912) and a large parochial school.
Belleville Day, itself, was a sensational day of activities and recreation. It began with a parade starting at 2:00 P.M. sharp.
- 75-Yard Dash for girls under 18 years of age.
- 60-Yard Egg Race for girls under 14 years of age
- 220-Yard Dash closed to Grammar School Juniors of Public and Parochial schools under 5 ft. 1 in.
- Half-Mile Run open to working boys
- Three-Legged Race; Distance 100-Yards
- One-Sixth Mile Closed to High School Boys
- 100-Yard Sack Race
- One-Mile Run, open
- Two-third Mile Relay Race for Firemen and Police
- Two-third Mile Relay Race for Belleville Clubs
Saturday, September 29, 2012
100 Years Ago - part 5
Sunday, August 26, 2012
100 Years Ago - part 4
The memoirs of early 20th Century Belleville resident, Bertha Feuer, are continued and completed in this installment. These memoirs are a historical treasure for we modern residents. And, really, a hundred years wasn't such a long time ago. It concludes with a heart felt wish that all future generations would enjoy our town just as she knew it; with kindly people, open space for children to run and play, fields of wild flowers, fruit and berries, the "fast-food" lunches of a hundred years ago.
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Year 1914 the fever of war was in the atmosphere. As we had many typical Irish folk residing in Belleville, mostly up the Hill Street known as Quarry St., Bridge St. and all along near St. Peter’s parish. They were a fine lot of people who lived and let live. A pleasure to come in contact with. Full of pep and wonderful spirit, these Irish folk were. Churches were plenty, but they moved from where the Hey Day of Belleville was on Main Street to the Hill of Washington Avenue. But the old landmark like the old Methodist and Episcopal Church are still at main Street. Old relics. The Dutch Reformed at the foot of Rutgers and Main still is being used as a church of worship. Main and Rutgers Street had the place where the faithful horses were able to get their drinking water. Across the bridge from Belleville, up Schyler Hill, was a copper mine. Our Belleville boys would slip over to see what they could explore and before our part of the Passaic River became polluted, bathing, fishing, boating and all river sports were enjoyed.
The shad fish that were caught in the Passaic were the finest you could eat. To this very day the Regatta runs up the Passaic during the month of June. Many residents, old and modern, were boat owners who took part. Mr. Toots, Mr. Brenenridge, Mr. Hamlin, were members of the boat house where many a fine party and even wedding were held.
The Elks Hall, a fine building, Dr. Skinners Mansion, Dr. Clark Jacksons Brooks Boarding house, Brandt Bret Webster, all old timers, still have remains of their footprints in this La Belleville, the Beautiful. Mr. Pokenhorn, Bessie Moore, Miss Underwood, Mr. Sargeant, who worked for M. Depuy Tell and Grocery Store, still were reminders of old times in the year 1917.
At the foot of the bridge, corner of Rutger Street, in 1917 was Osborne’s Drug Store, Rodmackers or Rhineboldt Saloon, Madison and the Pickler works where we used to go down to the good old soul who made sour kraut and get a good portion for a two bit or two shilling. Then Depuy’s Groceries Store, old Mr. Tedesco Shoe cobbler, Ross the moving man who was too honest with his patrons.
Mr. Tedesco was known afterwards as Mr. White. Old Mrs. Fairchild’s property of a few stores and her house at Main and John Street, today known as Belleville Ave., ran to as far as Stephen St. next to part of George Stephen’s Estates. Here we enjoyed many happy greetings with neighbors. The firehouse at Stephen Street was still in operation and our kids enjoyed racing after a fire, whose signals we all knew well.
To the present day, the firehouse hook and ladder that once occupied quarter and during the war of 1917, with our allies, our home guard met there with their numerous guns. Mr. Liddy took care of the place after the fire department moved out, and today it is known as a Veterans Hall. Gosh! How I did feel I was away sleeping when for a short period I went on a trip for business or an occupation. I could not imagine what happened in Belleville to see quite a change. I thought I was in a trance. I asked for the homes that were torn down on the banks of the Passaic. I inquired where every one was. There were very few who knew. All newcomers started moving in and great industries started making their way into our little town as I moved from the Essex station of the Erie Station to the Belleville Branch. I became more acquainted with folks at the lower end of Main St.
Habits of the people down the lower end of Main St. were a little different than those living near the Essex Station. As Ralph Street only ran to Academy Street a good bit of the empty lots of the town were always covered with wild flowers and various berries grew wild but good to eat. Many times the fields of whose property we did not know the owners was full of fruit trees that were neglected, but the fruit always tasted good to the poor of the town. Black walnut trees grew and the trees were all beautiful.
We would walk through these wild fields, picking whatever grew wild. John Eastwoods home was on Main Street and was kept up in a shape until it was torn down. From Ill(?) Street up to John Street now only known to the modern crowd as Belleville Avenue (was the Eastwoods?) . Isaac street along the railroad was supposed to be named after Isaac of the copper mill at Soho. Isaac Hendricks who was very fond of Howard Osborn always made sure to do his part for Howe Osborn during their municipal elections. Howard Osborn fought for the first electric lights installed in Belleville. Many street that were lighted by lamp lighters as of old. Mr. Howe Osborne also fought for that parkway we have on Mill Street with the thousands of Japanese trees. But he did not live to see his dream come true. He was one of the first members of the B.P.O.E. when the elks Hall was on Main Street near Rutgers. He also organized the Hook and Ladder Hose of the exempt Fireman. Any old timer like Harvey Sieglor will repeat these stories. Or the Reid family who had sort of Auto Accessory at Main Street near Madison Ice Cream Saloon, the Rokenhorsn that now live on Stephen Street could relate these tales or old Mr. Bernard Forgive our retired post master.
The old post office still remained on Main Street near John Street (213) now Belleville Ave. and the stories of Stephan being postmaster then. I guess everyone went to the post office to gather their own mail. From over the river at Lyndhurst, walking distance from Belleville, every Sunday was seen the McCreery family in their horse and carriage proudly coming to St. Peter’s church in Belleville. All the other side where the Jersey City Water Works was almost wilderness as Howard Osborn would relate, belonging to the Sanford family on his maternal side of the family, of how they got a grant of land from King George III of England. They were early settlers, I believe, of Holland Dutch descent. Then came the Osborne’s also land rich, the Dickinsons, the Colde family, the Schylers which became Seely Farm, the Beardsley Farm.
Mr. Osborne would tell me beautiful tales of the city of Belleville, as he was born in this La Belleville, the beautiful. That is what it was when he was born there. He played and chummed with Alfred Skinner, Arthur Sanford, Jackson’s and some of the boys from the Dixon Pencil Co. Dr. Clark and Dr. Skinner whose homes were on Main Street were, and still are in existence. To me, this gypsy that I call myself, the stories were like fairy dreams like they tell in Ireland. Up the hill at Washington Ave. was Gibson Shoe Store where Mr. Gibson made and repaired the finest shoes one wore; also Howard Osborne’s father who was a real old shoe doctor as he made the boots of the farmers famous of his time. The old homestead where Mr. Osborne was born still exists on Main Street, but the house at 127 Main Street that should have stayed a landmark does not exist as Mr. Mertz sold the property after he foreclosed on Mr. Osborne. Being bondsman I suppose it had to be done. The house was bought by Papa Joe Surano and he certainly made a mess of the poor old mansion that once was lived in by Holmes. Mrs. Fairchild’s uncle and I believe, Mr. Davey, who was a Bulard was married there. Mr. Osborne bought the place, fixed it up to live in and it was a dream. Theodore Browe did a lot of plumbing there. Mr. Dick Hoogs worked to keep the grounds landscaped and cut the grass and took care of the horse called Pet that Mary Ella loved to ride and the one the Osbornes took to Palenville up the Catskill Mountains.
Then, on William and Washington Street, Mr. Cooper had his general merchant store. A very good old English store. Cheese could be got there. We would hoof up to that store and buy of him. He was an older resident of Belleville than Chester DePuy. At that year of 1918, I know from observation we only had between 10 or 12,000 population.
We were now living at 45 Stephen a house belonged to Geo. Stephen, and there were no electric lights in it, we lighted with kerosene lamps.
Our old moving picture house, now torn down , was called the Alpha Theatre. There we enjoyed many vaudeville or country store night, with the Old Farmer taking part, which gave us a kick.
Then there was a dairy where we bought our milk. They were near the old Episcopal Churchyard on Main St. At that time they bottled their own milk. It was most everything that we ate then, we got from the neighbors farm or grew it ourselves. Up William St., not far from Washington Ave., one of our neighbors had a cow and also a horse. Many goats were once seen grazing in the fields up near the Hill Side Park where now is only left a skating rink.
Let us meet in the fields, in the woods, play, pick flowers. Watch our grandchildren do likewise. Let us gaze back to this little suburb of Belleville, to look back on the happiness we found while residing there. Let us come back here once in a while. Gaze up and down the river, to see the people passing by and think of the faces that were our neighbors. Let us meet once in a while. While we stay on for our living, our occupations, whatever they be. Dear little town of Belleville, I will remember thee.
Sunday, November 13, 2011
100 Years Ago - part 3
Your author-here-present has enjoyed the extraordinary good fortune of acquiring the memoirs of a completely delightful lady who lived in Belleville from 1910 until 1952. Originally a resident of New York City, she made frequent vacation and weekend trips here beginning in 1910 until, so captivated by the beauty of the town and it's people, she moved here permanently in 1914. With an enchanting pallet of glowing, heart-felt, flowering phrases, she paints for us a wonderful word-picture of our town as it was at the beginning of the 20th Century. We will meet her friends and neighbors, many of whose names are familiar to us who know our town's history, and see our town through her eyes as it was in those days. Bertha Feuer wrote these words during her final days with the hope that they would be transmitted to future generations so that they, too, could understand what a special town it was. That will happen. Those parts of the memoirs which cover the period from 1910 to 1918 will be presented here in two parts, this is the first.
A huge Thank-you is in order to Carolyn Acceturo, granddaughter of Bertha Feuer, who provided these memoirs to me, and through me to the Town of Belleville and Susan Carpenter, another granddaughter, who so kindly provided an electronic version of the original hand-written text.
It begins -
To Bertha, the city of Belleville was a real vacation after leaving the crowded City of New York, How she enjoyed the row of houses that belonged to old Joralemon Station at Cortlandt St. between Joralemon Street near Little. The rents that year was only $15 for a whole house of 10 rooms and beautiful grounds to the bargain. Well, at the corner of Joralemon and Cortlandt lived a friend of ours, also from New York.
Previous to 1914, say about 1910, Grader Kahn namely Manz, now deceased, rented that house and we did enjoy many a weekend vacation. Her daughter, Flora, who was as wild as we were, always gathered us all together with her Aunt Rose B. and up to Hill Side Park** for a great time. That’s what the Park was called then. ** [this is a reference to Hillside Pleasure Park, Belleville's great amusement park.]
Later we all decided to move to Belleville and settle down. Our friend Mildred Stone known to us as Millie, jolly and full of fun, rented at 401 Cortlandt St. from the Joralemon Estate. The lumber yard always was at the corner of Cortlandt and Joralemon. The Main St. north of Joralemon, past Eastwood's Wire Works was known to us as lovers lane. Up Belleville way to the Nutley line our children and crowd would walk to the reservoir on Main St. to fish for gold fish and steal a swim in the cool reservoir.
Along the roads of Main Street from Joralemon to the Delawanna Bridge we would walk and pick Elderberry blossoms, when in full bloom. These were to make our pancakes from which were delicious. When the berries were up we would pick them ripe, to make Elder Berry wine.
They were real good old days and the gang of us felt like children that had discovered the Fountain of Youth as we never wanted to grow old. Years slipped by and changes always come about so we moved to Main St., No. 367, a very nice house owned by Eastwood's.
Our main entrance was Main Street, but we also had a side entrance at Joralemon Street. Billy Hamel, one of John Eastwood's employees, would come for the rent and tell us tall tales. How we laughed. It Kept us young.
My friend Millie Grady, a Mrs. Halderman also formerly Mrs. Wells, lived next door to us. Mrs. Halderman taught Sunday school at the Methodist Church. The people now mentioned have all deceased. We had grand days and picnic together.
It was Belleville like the song La Swiss, La Bella or Belleville is Beautiful. Along the Passaic River that flowed thither to dither occasional boats would sail along, especially tug boats. It was everlastingly interesting to us, to get up in the attic rooms where we could gaze quite distances, almost to the skyline of the Palisades of the Hudson River, across Sigler (?) Hill Sides Farm to what seemed to us a vast wilderness. We were able to walk across the bridges of the Passaic, the Rutgers St. bridge, also the Delawanna, to all the different suburbs across the river.
We could walk to Clifton, Nutley, Bloomfield, which was at the border of Soho or where Isaac Hendrick's Copper works were. We could put a foot in the Silver Lake, Newark, or Silver Lake Belleville or Bloomfield and even walk through the woods straight up dirt roads into Glen Ridge and Montclair. For 5 cents car fare we could go almost anywhere. Almost to Eagle Rock for not much more than a nickel. Dear old nickels, then, meant so much to us. Sometimes we would walk to city line, North Newark and then to Newark on the No. 18 bus; in 10 minutes we were to Broad and Market. A very old market was on Broad St, which ran on the old Morris Canal near Commerce St in Newark all the way to Mulberry Street, then the downtown of Newark, was a thrill to us even though it had no comparison to New York’s Chinatown.
We would leave early in the morning for Newark, to the market, and bring home large shopping bags full of all the goodies money could buy. Sometimes the packages were larger than we were able to handle. We would also love to browse over to New York by the way of the Erie Railroad or the Hudson Tubes. We were the gypsies that knew our way around. Dear, merry, laughing days of good 1914.
The part of Main Street from Joralemon St. going toward Newark on both sides of Main St. were real old time beautiful homes as far as Mill St., Belleville, where our town ended and then River road of Newark began. It was also a pretty sight to see, although Belleville once took in territory as far down as Mt. Pleasant Cemetery, Woodside and Forest Hill in 1914 it only started from Mill St. to the Nutley line, taking in the swampy section of Silver Lake, Belleville and good old Soho.
Those were just a few of the neighbors mentioned at that part of Belleville. Tenants of Eastwood. Old man Roberts worked for Eastwood, when they had a team of horses to pull their work. And in the neighborhoods on Ralph Street etc. were many Roberts as they were a large family. In a little house at the corner of Joralemon lived Mame and her family. Roberts. These folks all are deceased now.
Mamie had the finest garden of corn and tomatoes. For 50 cents we could buy a bargain of her. The house was sold so she moved to Ralph street right in back from where we lived. An old type brick building on this street lived Norman and his wife and most of the Roberts family. Up at Washington Ave. opposite the Episcopal Church was Richard's Hardware store, Kenworthy the corner bakery and Levine the tailor.
We would stroll up to Kenworthy's and have an ice cream soda and buy our newspapers of him. Old Westlake, now passed away, had quite a paper route, but we only purchased his papers when I moved toward the Town Hall at Main St., 127, in the year 1918.
(In 1918) ..I moved into two rooms rented from Mary Ella Osborne. The house was an old revolutionary landmark built in about 1765 or somewhat by an Englishman and was one time owned by Hugh Holmes. Mr. Osbourne was one of the first druggists in town and his father-in-law, a Wessely Dickinson liked the place so much that Mr. Osborn bought the place and fixed it up for us to live in. He, his wife Mary Ella, and Julliette Dickinson and Wessley Dickinson, moved in and were happy and proud of the place. They had horse and carriage. Dud Hogs, an old time colored man worked with the horse whose name was Pet and Mr. Dickinson, the bank note engraving inventor, brought a peacock to run around the grounds.
It was a beautiful sight to pass and gaze into the place. Mary Ella Osborne nee Dickinson loved flowers and garden work. Nothing was missing out of those grounds. Julliette was the artist who taught painting. Since Wessley Dickinson invented his engraving machine, his 3 sons Ed, Charley and Clem (?) went to foreign lands to teach students to run the said machines.
Wesley Dickinson worked in his little machine shop in Belleville, Ed Dickinson went to China for two years. While he was gone, Nellie his wife, and daughter Stella, lived with Ella Osborn at the mansion. Clem went to England and Charley to Portugal. While in foreign lands Mr. Wessley Dickinson died, so Charley was not notified until he came back.
The homes on the river were beautiful and there were many old landmarks.
Next door to the old mansion house on Main St. the Cole family lived. Mr. Cole brought the old Osborne homestead from Mr. Mertz. The house ran from Main St. to about 50 ft. and its other 50 ft. facing Stephan St. lived Will Osborne a nephew of Howard Osborn’s. We all got along splendid. Singing Pat used to deliver mail at that time.
There were two great big cottonwood trees very old, every bit of 100 or 150 years of age about the center of the grounds and they were beautiful. Flowers would grow very high and when a bad storm came up what a beautiful sight. Flowers would blow down that looked like a tulip. We would exhibit at Howard Osborne’s Drugstore they were that beautiful. To the Cole family, one of them, Margaret, would swear she seen ghosts under those trees.
Typical Irish Fairy Tales were told by Mrs. Cole herself. She was from County Kerry or Cork Ireland. I would sit hours listening to the fairy tales of Ireland and their haunted castles that sometimes I would go home and dream that I was also haunted, as the rooms at 127 Main St. were immensely large. What a joke. We finally had to move from there. The property was sold after the Osbornes occupied the house 27 years. Ed Dickinson once enjoyed many a day at this old mansion of Main Street.
They are gone the houses on the river. Gone like Rip Van Winkle who slept 20 years in the mountains. I face up and down the street of Main Street thinking to myself about the houses and the characters that lived on the Passaic River. The fire that burnt down a row of houses, the flood, etc.
Howard Osborne’s drugstore was flooded. So were all the houses as far as Main to Second River and the Delawanna Bridge, to Cortlandt Street, Stolz Bakery. Damages were terrific and many lost what belonged to them. Row boats and hip boots were used in some of the Main St. homes. What could be saved was carried to higher floors and attics. John Osborne’s house on John St. was flooded bad enough to rot everything, as the house was built without a cellar. Mr. Howard Osborne related the story to me.
It seemed the deluge was on after the water receded. Thousands of people came to view the flood. There were two of these. The last one was the most serious. Some dam, I believe, the Dundee near Passaic or Paterson, gave way causing the river to rise above level.
[Continued next installment.]
Lover's Lane in 1912 from an old postcard.
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Sunday, October 09, 2011
A Retired Ghost
Now, you must understand that we are a modern, sophisticated people who will never openly admit that we believe in ghosts, but sometimes a thing will happen, a vision will appear, that makes us pause, scratch our heads and say, "Hmm ...". And after all, it is nearly Halloween. So what better time is there for pulling out the musty old manuscript of a Second River ghost tale, dusting off the cobwebs and reading it anew.
Old Second River, before it's banks were adorned with Cherry Blossom trees, was once lined with stately, perhaps somber, weeping willow trees. If ever you have been in such a place, you know the chilling sound of the woeful whine of wind in weeping willows. Add to that, such as could be heard here, the higher octave timbre of a female voice wistfully whimpering over sorrowful remembrances in her heart. Here is an orchestration that could send a shiver up your spine, raise the hairs in the back of your neck and set your fight-or-flight self-defense mechanism on high alert.
Thus, the scene is set for this oft' told tale from our village annals. Indeed, we have been telling each other this tale, confirmed by several generations of historians, for beyond a century-and-a-half. It is repeated here that it may be transmitted to still another generation.
The roots of this story are anchored in the last decade of the 18th Century, just after the end of the Revolutionary War, near to the time when the Village of Second River became Belleville. Benson's Grist Mill stood on Second River near the bridge by which the old Back Road crossed the river. Mr. Benson, most recent owner of the mill had been found, quite dead, in the mill race minus his head. It is said that he was done in by a rival for some fair damsel’s affections. You might say he lost his head over her. Never-the-less, his apparition was seen by several, reportedly sober, townsfolk, howling in anger, demanding revenge, from the old bridge on dark, moonless nights. Now, the townsfolk were not afraid of ghosts, per se, but it was considered a matter of good common sense to not cross the bridge in the dark of night.
Stories of the apparition lingered for a long time, becoming more terrible with each telling, especially in the village taprooms. There was, however, a young lass of the village one who lived near the bridge, who looked with disdain upon ghosts, lost spirits and other such apparitions, who thought she might make use of the natural apprehensions about the bridge for her own purposes. It seems she had become disenamored with young men whom she thought were haughty and arrogant, even supercilious as a group, though perhaps not as brave as they boasted. She, with malice aforethought, would wait upon the darkest night to unfold her plot to terrorize wayfarers approaching the bridge. A young buck who had stayed out a bit too late would be making his way cautiously along the old back road approaching the crossing in the dark of night with naught but a hand held lantern casting light just a few steps ahead. There, at the bridge, with the murmur of the wind in the willows whispering warnings in harmony with the strange gurgling messages of the mill brook, perfectly accented with the hoots of an owl disturbed by the traveler's footsteps, the scene painted with odd shaped shadows cast by the lantern, there was reason here to give pause to the faint of heart. but not to a fearless, though on-guard, young man. But what? .. what ho is this? .. leaping out unto the bridge, a specter clad in gossamer, white powder and candle glow, wielding a detached head looking much like a carved pumpkin but flaming from every aperture, casting wild shadows all about, shrieking wicked shrieks, swearing ungirlish oaths in a high pitched voice, shouting terrible unpleasantries in an otherworldly voice. Then, if the lad had not already turned to run, she would hurl the flaming pumpkin head so that it crashed and exploded at his feet. It was a sight that would encourage the boldest young lad to return from whence he came and forego the notion of crossing the bridge.
This went on for a number of years, the bridge was declared off-limits after dark by rational folk. Too many people had actually seen the ghost to deny the truth of it's existence. But, in the course of time, the hauntings stopped. It seems that the young lass, Mary Ann Andrews by name we are told, had matured and become pretty. It no longer suited her purposes to frighten young men away. She hung up her gossamer gown, put away her pumpkin carving tools to become our village's first "retired" ghost, choosing the flesh and blood life of a winsome, eligible maiden instead. The headless ghost of Back Road Bridge was no more, at least not for Mary Ann's natural lifetime. She lived to an old, old age, surviving 'til the first days of the 20th Century. After her passing, in more recent times, although the spirit has not reappeared to the eye, and the willows no longer grace the banks of Second River, on dark nights it is said that hysterical laughter can be heard in the precincts of the bridge. It is thought that it is the spirit of Mary Ann reminiscing over her pranks.
For those who demand historical accuracy, I offer this epilogue. An elder historian, Charles Gilbert Hine, author of "Woodside", active at the beginning of the 20th Century, has told this tale with details similar enough to what we have heard from other historians to allow us to conclude that it is the same story, but with one remarkable difference. In Mr. Hine's version, the young lady is Mary Ann Adams, daughter of old Sam Adams. Mr. Hine tells us that he was acquainted with the lady, she, having died, ancient in days, just six years before the publication of his book about Woodside, had confessed her identity to him as the haunting spirit of the old bridge. Now there's a task for a modern historian-detective with a brave heart; track down the true identity, if you dare, of our Back Road Ghost! Perhaps if you stand there by the old bridge on a dark and foggy night, when the mill stream is gurgling it's secret messages and the hoot owls are about, she may come to you and whisper her true name in your ear, that is, if she doesn't hurl a flaming pumpkin at you!
>==+==<
For those who find our village spirit stories a little incredible, perhaps because you have never personally encountered one of our resident specters, may I respectfully suggest that you visit our neighbors at the "State Scare Factory", down on Main Street. They are more than capable of convincing you that Belleville is indeed the Ghost Capital of the East Coast!
Visit the State Scare Factory site.
>==+==<
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Wednesday, August 31, 2011
100 Years Ago - part 2
Up-dated 9/3/11
In this installment of "Belleville 100 Years Ago", we will explore the ways and means and opportunities available to townspeople for that time honored folk ritual known as shopping. Our main business district at this time was Washington Avenue and the connecting side streets between Joralemon and Mill Streets. Main Street, the former business center was nearly abandoned by this time because of a series of devastating floods during the previous ten years. A few businesses remained on Main Street, but the movement was toward the higher ground of Washington Avenue. The reason is made abundantly clear in the photo archives of the Belleville Public Library and Information Center where pictures depicting the extent of the massive flooding on and around Main Street can be viewed.
Shopping a hundred years ago was a very different kind of experience. Shopping malls, as we know them, were still 50 years into the future. But, no matter, most everything you needed was usually available in a neighborhood store. Special interest items beyond the ordinary could be purchased in New York City, only a 40 minute train ride away. Best of all, there was nothing you could imagine needing from anywhere in the country that could not be purchased from the Montgomery Ward catalog. These catalogs continued to be available well into the '80s, but those from this earlier decade were far more comprehensive.
Transportation was limited. Motor cars were still a luxury item, and would remain so for a few more years until Henry Ford perfected the assembly line making them easily affordable. At this time motor cars were owned by only the well-to-do; driving them was an adventure as the controls were not yet standardized and the driver needed considerable skill as a mechanic to ensure a motorized return to his starting point. Shoppers were aided by an electrfied trolley that ran the full length of Washington Avenue. Transportation to Newark was available, but at this time it was actually still easier to go to New York City. Train service to New York was frequent, reliable and inexpensive. In spite of these travel limitations, there were really no hardships.
Grocery shopping, for example, was most often done at a small, nearby store. There were a lot of grocery stores in Belleville. There were not many residents who did not live within two or three blocks of a grocer. There were, however, no large loads for the housewife to carry for several reasons. First; the kitchen "refrigerator" was actually an ice box with minimal storage space. Shopping for food stuff was carried out daily or every second day. Secondly; most housewives shopped the "modern" way, by phone. The lady of the house, would crank-up her phone, tell the operator to connect her to the grocer who would write-down her list. A short time later, a young lad pulling a wagon would deliver the goods to her kitchen door. If there was no hurry for delivery, the grocer might deliver her order on his horse-drawn wagon while on his daily rounds. Although motorized trucks were common, most local merchants still preferred the reliability of the horse. Also; many fresh vegetable and fruit vendors came through the neighborhood each day. Dairy products and bread were delivered to the door daily as well. Food shopping took less of a housewife's time in those days than it would today, so there is no need to feel sorry for her on that account.
Actually, any purchase you made which would not fit into an easy to carry bag, would be delivered to your door, this was standard practice. Since most folks were so accustomed to hands-free shopping, is it any wonder that many an evening of shopping pleasure, especially in the absence of televisions, radios and computers, were spent turning the pages of the Montgomery Ward Catalog or that of their chief competitor, Sears and Roebuck.
If the reader will take a moment to recollect the largest shopping mall ever visited, consider the variety of merchandise offered, multiply that by five, then one can begin to understand what might be found in those 800 to 900 pages of the catalog. Every kind of kitchenware, fashions, lamps, oriental carpets, books, victrola records, toys, exotic teas and coffee, even drugs were offered. Not that there were no drug stores in Belleville, there were several, but if the buyer were not in urgent need and could wait for delivery, Montgomery Ward, at a discount, would send anything that existed, hundreds upon hundreds of drugs, herbs and patent medicines, from Aspirin to opium, Epsom salts to morphine and even Carter's Little Liver Pills.
A glance at the array of advertising by Belleville merchants which has survived gives us an idea of what we would expect to find on the streets of Down Town Belleville 100 years ago. Although, since we are only able to present surviving ads, it may be misleading, but it does seem that there are at least as many confectionery / candy stores as there are grocery stores. It is almost tempting to think that our town folks had a sweet tooth! ... perhaps.
A peek into the past
Washington Avenue looking North towards Williams Street.
Store front at 127 Washington Avenue.
Even this brief survey of merchants who set up shop along our streets and those other recourses available, shows us that our civic ancestors were in want of nothing to be purchased at retail.
There were many others. One might plan a days shopping while sipping coffee at Mougel's Cafe at 5 Washington Avenue. If a camera was on the shopping list, a stop might be made at the Belleville Pharmacy, the prescription drug store whose ad claimed to be "the only store selling Kodaks and Camera Supplies, Rexall Remedies, Huyler's Candies and was the headquarters for postal card views of Belleville". Mr. W.D. Cornish, Ph. G. was the proprietor. If new clothes were on the agenda, Mr. Testa, the custom tailor at 267 Washington Avenue would be accommodating. His ad implores prospective customers to " Try me for that new suit at reasonable prices". He was also available for cleaning and dyeing. Perhaps the pantry needed restocking, in which case a stop at E.R. Plath at 408 Washington Avenue would be in order. Mr. Plath was a "dealer in superior coffees, teas, rice, spices and extracts. Satisfaction is guaranteed. Prompt delivery. Our wagons deliver daily in Belleville. Our coffee is roasted daily".
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The list of merchants goes on; John Reilly, Jr. sold "sanitary milk" from his establishment at 100 Oak St.
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Jno. Nevin Klien, reliable Drugs only, at 111 Washington Avenue.
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H. Kuntz, meats and provisions, first class market, telephone connection 2539-M Washington Avenue.
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Washington Market, Otto Groner, Grocer and Butcher, phone 2418-J, 122 Washington Avenue.
A look inside Otto Groner's store.
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M.M.Ryno staple and fancy groceries, hay, grain, Chesterfield and Tom Keene Cigars, phone 2416-R, located at 223 Main Street.
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Charles Kuhlmann, dealer in Meats and Groceries, fruits and vegetables, 249 Washington Avenue.
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Gustave Fleur, Groceries, Delicatessen and Stationery, Telephone 2438-J, Belleville, 36 Washington Avenue.
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It seems a fair assessment that free enterprise was alive and thriving in our town a hundred years ago. The many merchants listed here are by no means a complete list. Only a handful of advertisements have survived for a century. The number of privately owned small businesses was impressive. Pride in entrepreneurship was part of the culture of our civic ancestors. There is a certain "home town feeling" that comes with shopping where the storekeeper knows your name and caters to your tastes. Shopping with neighbors in friendly, local stores was a very pleasant experience.
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